Updated Mar 9, 2016 — A lot has chanced with mobile technology! In 2012 when we released our first program on the subject, only about 10% of travel professionals carried a smartphone or tablet. Today, that number is as close to 100% as you can get considering margins of error.
In the earlier versions of this course, the intent was to help you understand what mobile tech was all about, and why it mattered in travel. We needed to explain things like Android, IOS, WiFi, and data roaming. At last, we have arrived at the point where we can address this critical topic strategically!
You’ll learn about how mobile technology affects (or should affect) your marketing, website, email broadcasts and more. We’ll discuss how it can change the way your use social media. Lastly, we’ll discuss how it all impacts things for frontline travel consultants.